At the beginning of this year, AIB tasked us with creating a mobile mortgage solution for its customers. The goal was to create a fully functional ‘Mortgage Lounge’ that would act a comfortable and inviting environment for consumers to talk to AIB mortgage advisors on site – the lounge also needed to be fully portable, allowing it to fit into key target locations over the course of 6 – 8 months.
We responded to the brief by sourcing a suitable trailer and then fully customising it to meet AIB’s needs. Working with AIB’s design agency on artwork creation, we fully refurbed the trailer, fitting it out with two comfortable seating areas along with a catering station – we also wrapped the unit with the graphics supplied, meaning the lounge is instantly recognisable to the consumer.
Be sure to keep an eye for it over the coming months!
If you’d like to speak to us about an upcoming brand activation or event, please get in touch.